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Happy, and barefoot, St. Patrick’s day!

Barefoot Sandals Shamrock Style

Barefoot Sandals Shamrock StyleHappy St. Patrick’s Day from Xero Shoes!

I don’t know about you, but I’d love to find this barefoot sandal 4-leaf clover in my garden. I’m sure it would make you lucky if you found it;-)

Since moving to Boulder, CO almost 20 years ago, I love St. Patrick’s day, not just because of the world’s shortest St. Patrick’s Day Parade (1/2 a block), but because by this time of year it’s usually warm enough to be barefoot again.

Now, granted, I’m barefoot throughout the whole winter, too. So it’s not like anything is actually changing for me. Plus, we usually get our biggest snowfall of the year AFTER mid-March, so it’s not time to put away the shovels.

But I’m not a winter sport guy. Summer is my season. There are fewer things I like better than a nice day running on the track, or one of our evening track meets when it’s still warm as the sun sets.

So, for me, St. Patrick’s is is the reminder that I’ve got month’s of comfortable bare footedness coming up soon.

I also have a lot of friends who have birthdays right around the 17th, so that’s fun, too.

What’s your favorite part of St. Patrick’s day, barefoot or not?

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We were on Shark Tank!

Xero Shoes Barefoot Running Sandals on Shark Tank

Did you see us on ABC’s Shark Tank? (if not, click here)

Xero Shoes Barefoot Running Sandals on Shark Tank

Want to try a pair of Xero Shoes • Original Barefootware and have the fun and benefits of being barefoot… plus:

  • The protection you want
  • A perfect fit (you can trim them to size if you like)
  • Style that expresses your personality (with fun lacing or decorative add ons)
  • An affordable price
  • Complete natural movement
  • Our 5,000 mile warranty

As of March 2020: Over 650,000 items sold in more than 130 countries, all for people who love Xero Shoes for:

  • Walking
  • Hiking
  • Camping
  • Paddle boarding
  • Yoga
  • Crossfit
  • Kayaking
  • Working out
  • Jogging
  • Running 100-mile ultramarathons!
  • … and having fun!

Our DIY barefoot sandal kits are the perfect project for the family… you can make your own shoes in just a few minutes.

Or you can let us do the work with our ready-made shoes and sandals.

Not sure what to get, or ordering for a friend or family member? Get a gift certificate instead.

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Xero Shoes on ABC’s Shark Tank on Feb 1st!

Xero Shoes Barefoot Running Sandals on Shark Tank

For all of you who, for the last 3 years, have said to us, “You guys should be on Shark Tank!”:

  1. You can stop saying it now
  2. You’ll appreciate how good of a secret we’ve kept 😉

While Lena and I were taking our first vacation since starting our company, we got an email saying that we’re scheduled to appear on Shark Tank on Friday, February 1st. The show is on ABC and airs at 9pm Eastern and Pacific, 8pm Central and Mountain time.

For those who don’t know the show, check out ABC.com. For those of you who know Dragon’s Den from the U.K. and Canada… same idea (in fact, 2 of the same Sharks).

In essence, Lena and I will be pitching 5 investors — the Sharks — to get an investment in our company and take it to the next level.

We couldn’t be more excited than to see what happens when we air, and when over 7 MILLION people discover our barefoot sandal company.

BTW, we appear as Xero Shoes on the show and, if all goes well, we’ll be using our new site at www.XeroShoes.com starting next week!

Fingers crossed!

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Is there a best way to run?

The barefoot running boom has heated up a debate about the best way to run.

Barefoot? Shoes? Barefoot shoes?

Midfoot strike, heel strike, forefoot strike?

In today’s New York Times Online, Gina Kolata (whose writing and name I adore) goes after this question.

Really, you can stop reading after the first sentence of the 2nd paragraph… and since that’s the most important sentence, I’ll just quote it here:

Most of the scientific research is just inadequate to answer these questions

The reasons that the research is inadequate are two-fold:

  1. Not enough research to explore the various aspects of the question
  2. Poorly designed research

I can’t say much about #1 other than to hope that more research is done. But if more research is done poorly, then what’s the point.

So what makes some of the running research, especially the studies that examine barefoot running, so poor? A number of factors:

  1. Bad cohort (the people in the study). Many of the studies solicit “barefoot runners” who’ve never actually run with bare feet. They may have spent some time in Vibram Fivefingers or, worse, in Nike Free… but wearing those is not the same as being barefoot (as many readers of this blog can attest). Many of the studies have too few runners. Many of the studies have runners that are, say, between the ages of 18-22 and on the college cross-country team (they’re not typical runners). And if the number of runners in the test is small enough, it may be hard to extrapolate from their results.
  2. Missing factors. Many of the studies will look at one aspect of gait and ignore many others, and then try to conclude something about running mechanics. Rodger Kram’s recent study on cushioning, for example, doesn’t look at foot placement (overstriding or not), doesn’t consider weight (which can effect the value of cushioning), type of cushioning, etc. I’m not saying that it’s even possible to design a study that accounts for all these factors, but when you isolate things  too much, it’s hard to draw a useful conclusion… though everyone around you will draw it and then fight to the death defending or attacking it.
  3. Arbitrary variables. Many studies are done with runners on treadmills running at a fixed pace. The obvious question: is running on a treadmill identical to running on a track? Not in my experience. Also, is, say, 5 minute/mile pace my usual pace? We know that if you increase your cadence without increasing your speed, you can reduce force on your body and decrease the amount of time you spend on the ground… so by controlling one variable, you could be affecting the results of the study.

Suffice it to say, I’m always glad when the media talk about running, and barefoot running in particular. But I find it unsatisfying when they merely regurgitate the “results” of a study without telling the reader whether the study is worth considering in the first place.

Then there’s the straw man problem, which is when you make up a person (complete with opinions) and then argue with that fictional person. There’s a lot of that going on. Many barefoot writers (including myself, Pete Larson, Bill Katovsky, Mark Cucuzzella) have noticed that individual differences may be more important than “one right way” to do things, and that it’s hard to get useful data by looking at genetic freaks (like Olympians). Yet the media loves to present these studies, and studies of studies, as if there’s no reasonable thinking on either side of the fence. Not true.

Again, as the article said up top: Most of the scientific research is just inadequate to answer these questions. Let’s hope that changes.

The content of this post does not constitute and is not intended to be a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of a physician or other qualified health provider with any questions or concerns you may have about your health or a medical condition.

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Barefoot Running – The Movie!

Our friends Michael Sandler and Jessica Lee have just released an incredibly ambitious project:

Barefoot Running – The Movie

Shot in Hawaii, the footage is STUNNING (it’ll make you want to run, run barefoot, run barefoot in Hawaii, or just move to Hawaii). I’m telling you, some of the shots in this movie make it feel like you ARE running around Hawaii, which as the Fall descends on Colorado, is quite a pleasant feeling.

And it’s practically everything Michael and Jessie know, and have been teaching, about barefoot running for the last 3+ years. I say “practically” because the section of footwear is notoriously lacking in a mention of us 😉 (or of huaraches, in general).

I asked Michael about this. He said, “When we got to that section of the video, it was just me and the director and one camera… and we didn’t have any of our sample footwear — including Xero Shoes — on the island. And we had just a few hours to get that section done!”

Apology accepted 😉

He did, though, let me know that huaraches are featured in their upcoming book, Barefoot Walking (due out early 2013).

BTW, if you don’t know, Michael and Jessie were my introduction to running without shoes… and Michael’s comment that if I built a website for what was at the time a sandal-making hobby he would include us in his upcoming book… well, that was the beginning of Xero Shoes.

Congrats on an impressive and heartfelt project, M & J… and thanks for inspiring what has become the most satisfying business I can imagine.

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See, Barefoot Running is NOT Bad for You

The media is an interesting thing.

One day, they love you, the next day they hate you. As long as there’s controversy, they’re interested… ish.

The last time barefoot running made all the news it was when the University of Colorado study (done right up the hill from me) apparently showed that barefoot running was less efficient than running in shoes (see my analysis of that study here). In fact, when that study got published, the media went crazy, practically insisting that this was the death knell for those of us who run unshod.

So, I’m not sure what it means that they’ve basically ignored a new study from Northumbria University that shows the exact opposite!

Why are there no crazed headlines about how running without shoes really IS the greatest thing since bread, the slicer, and the sliced bread that comes from intelligently combining the two?

Who knows. Who cares.

More importantly, check out the info about the study here at ScienceDaily.com

In short, if you want the synopsis: Runners used 6% more energy when they wore shoes. Here’s the line I like:

The results suggest that, by ditching their trainers, athletes new to barefoot running adopt a running style similar to experienced barefoot runners and enjoy an immediate and likely beneficial increase in running economy.

Works for me (in fact it DID work for me!)

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Barefoot Running… The Movie!

I know many of you are eagerly waiting for the Born To Run movie (I am, too).

Well, until that’s out at your local gajillion-plex, check out this trailer of the new barefoot running movie by Michael Sandler and Jessie Lee, authors of Barefoot Running.

I’m forever grateful to Michael and Jessie… when I decided to try running barefoot as a way to deal with my persistent running injuries, I was fortunate enough that they were teaching a workshop that very weekend, right in my backyard (metaphorically speaking… it was 3 miles away).

Even more, after my first barefoot run, when I said to Michael, “Well, that was interesting, but I’m a sprinter, not a long, slow distance guy,” he encouraged me to try it a few more times and, for some reason, I did.

Then, Jessie, being a former sprinter herself, added a whole other level of fun when we would take off across some field, leaving the LSD runners in the dust 😉

Oh, and it was Michael saying, “If you had a website for these sandals you’re making, I’d put you in our new book,” that was the beginning of Xero Shoes!

If you watch this trailer and don’t want to book a ticket for the workshop where Michael and Jessie take you to all of these amazing locations, then there’s something wrong with you (or you already live in Hawaii).

I’ve seen clips from the entire movie and it’s really something special. Enjoy.

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Run in Peace, Micah True

Micah True, ultrarunner

There’s no way to adequately thank one of the great inspirations in the running world, Micah True, also known as Caballo Blanco (“White Horse”), who was found dead just hours ago. Micah, arguably the “star” of Christopher McDougall’s best seller, Born To Run, went out for a run on Tuesday and did not return. There’s no news at this moment about a cause of death.

As Micah would often say in signing off, “Run Free!”

Run In Peace, Micah.

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Dr. Mark’s brilliant Natural Running video

Dr. Mark Cucuzzella is not only FAST (he won the US Air Force Marathon this year), he’s committed to understanding the facts of barefoot running (and minimalist, too).

As a physician, professor, and owner of Two Rivers Treads running shoe store, Mark is all about getting people running safely, enjoyably, and easily. Plus, he’s a really nice guy.

Mark just released an incredible video about “Natural Running.” His emphasis in the video is about running barefoot, but his point is that if you run with a natural gait, you may be fine in a minimialist running shoe, too.

Check out this video and let me know what you think.

One of my favorite parts is simply seeing mark run… FAST. There are so many critics who say “You never see barefoot runners who have any speed” (forgetting, of course, Abebe Bikila, Zola Budd, Ron Hill, and many other fast, barefoot Olympians).

I also like how Mark doesn’t emphasize exactly how your foot is supposed to hit the ground other than “don’t heel strike.” A number of us, including Mark and Pete Larson (of www.runblogger.com) have been saying, “There will be individual differences in how you land on your foot — from flat-footed, to fore-foot — that will depend on your physiology and biomechanics as well as how fast you’re running and whether you’re running uphill, downhill, and even on the surface.”

That said, most new runners may want to focus on a forefoot strike at first, if for no other reason than many of us have lost our proprioceptive skills from years of wearing shoes and may think we’re mid- or fore-foot landing when we’re still heel striking. I’ve had more than my share of runners try to convince me that their heels never touched the ground, even when looking at video showing them clearly heel striking.

Thanks to Mark for this great addition to the world of barefoot and natural running.

The content of this post does not constitute and is not intended to be a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of a physician or other qualified health provider with any questions or concerns you may have about your health or a medical condition.

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How To Run Barefoot

“How do I start barefoot running?”

“What’s the best book/course/coach for learning to run barefoot?”

“Can you show me what barefoot running form looks like?”

I get these questions a lot. And, frankly, I don’t want to answer them. In fact, I’ve resisted writing this post for, well, months. Continue reading How To Run Barefoot