Posted on 129 Comments

Barefoot Running is Bad For You!

Ever since Chris McDoguall’s book, Born to Run, became popular (interestingly, long after it came out), the debate about barefoot running has become heated.

There was no big argument when Zola Budd ran barefoot, or when Abebe Bikila won the marathon without shoes, or when Ron Hill competed in the Mexico City Olympics in “the lightest shoes I could find.”

But once “regular folk” started kicking off their kicks, it’s become a rhetorical battlefield out there — the converts touting the great benefits of barefoot running, and the critics assuring everyone that taking off your running shoes is akin to playing Russian Roulette.

Then the Harvard study came out, showing that when you run barefoot, you adjust your stride to put less stress on your body. And, right on the heels of it (pun intended), came editorials about how running barefoot is the worst thing you could do… though, most of those editorials came from people who own or work for shoe companies or shoe sellers. Continue reading Barefoot Running is Bad For You!

Posted on 110 Comments

Xero Shoes Barefoot Sandals On Shark Tank

In 2013, Lena and I had the honor and pleasure of appearing on the ABC hit reality-business show, Shark Tank on ABC… and on October 1st we appeared on CNBC, who syndicated the show.

Over 30,000 applied to be on the show and we were on pins and needles for months, waiting to see if our pitch would make it to the airwaves.

If you didn’t see the show, check it out here. I’ve set it up so that when you start the video, it’s cued up to our segment, at the end of the show.


Since the show aired we’ve gotten some amazing responses.

Some people think we were nuts to walk away from a $400k offer.

Others think we were insane to even consider it.

In the first week after the show aired, over 2,500 people decided to try Xero Shoes and experience the fun and benefits of being barefoot, but with a layer of protection, a perfect fit, a custom style, an affordable price, and our 5,000 mile warranty.

THANK YOU to you everyone who emailed and called us, to the people who crashed our website with traffic (over 270,000 people!), to the people who put up with our shopping cart glitches (this cart was, it seems, not made for that kind of traffic), and to everyone who ordered some of our Original Barefootware.

Happily, we have a MUCH improved website and shopping cart and, as you can see here, a MUCH more extensive line of barefoot-inspired shoes, sandals, boots, DIY kits, and more.

-Steven

Posted on 2 Comments

4 Reasons NOT to Run Barefoot

[This post is guest-authored by our friend Rob Raux from www.shodless.com]

Being barefoot and running barefoot is a blissful and consciousness-expanding endeavor. The feedback supplied from the ground is powerful enough to force even experienced runners to try it for only a mile or so, if they make it that far. Barefoot running, however wonderful, should not be subscribed to dogmatically.

There are myriad resources available expounding on the benefits of being barefoot. Most of their reasons, methods, and warnings have merit. Unfortunately many of them sway to heavily towards the one-size-fits-all solution.

Experiencing life unshod isn’t always the best option. Putting on a pair of huaraches or other minimalist shoes can serve a number of beneficial purposes:

  1. Technical Trail Running.
    Many people worry that the rocks, twigs, and roots on a trail make barefoot trail running impossible. Not true. First, you use your eyes and avoid what worries you. Second, your feet aren’t rigid and can grab and grip and mold around many “obstacles.”That said, while there’s nothing better than feeling the grass beneath your feet, having your heel land on an embedded rock leaves something to be desired. To be more specific, it could leave behind a bruise that will take at least a week to heal.That doesn’t include the chance of damaging the fatty tissue which protects your heel bone from impacting the ground. If any of this sounds painful, trust me, it’s worse than you’re picturing.A trail has hazards which you may not wish to risk if you’re still an inexperienced barefooter. When a single false step means a week of no running, it’s just not worth it to be ideological about keeping yourself unshod.
  2. Additional mileage
    Your body may be able to take additional mileage, but the bottoms of your feet may not be ready to support it yet barefoot. Now, if you’re looking to become a better barefoot runner, this is good news — when your skin tells you to stop… STOP! Over time it’ll adapt (not callous) and you’ll be able to put in more miles.Until then, there’s nothing wrong with protecting your precious footsies, but only if you know your form is correct. If you are transitioning from shoes to barefoot and have yet to perfect the change from heel strike to mid foot strike or a forefoot strike, don’t ask for trouble by adding more miles in a minimalist shoe. You’ll find yourself injured promptly and thoroughly.If you are comfortable in your stride, you will find that your feet hit a natural point where further barefoot running may only lead to blisters (that usually means your form has broken down and you’re pulling/pushing the ground, instead of placing/lifting). In these cases, adding a protective covering will give you the opportunity to add those additional miles you crave.
  3. Racing
    A foot covering increases your margin for error while running. Proponents of barefoot running tout the pain feedback loop as a beneficial aspect. Any foot covering blocks the pain receptors, which allow you to cause more damage to your body.In a race, this can be a necessary evil. A reduced pain feedback loop allows you to run a longer duration of more intensity. The covering may also absorb some of the mistakes you may have made barefoot (stepping on that rock in your mental fatigue).There’s obviously a very fine line to be ridden here, and one that you can certainly go too far with. Go with the least amount of covering possible and you should be able to dampen and absorb just the minimal amount of error to improve your results.I’d love to say, “If you’re not comfortable running that distance, don’t race that distance.” But I know how some of us… I mean, YOU… can be šŸ˜‰
  4. The bitter cold
    Mother nature yields to no man. Don’t even think about getting the best of father winter.If you live in a climate that has a true winter, you know what frostbite feels like. Now try running barefoot.Amazingly, there are folks who do it, and enjoy it. And check out Steven shoveling snow in his huaraches. Frankly, I’ve tried it and even I think that’s crazy. Most people are going to need something to keep their feet protected from the elements (wind, snow, slush, etc.). Each person has a different tolerance, which will adapt as they get more comfortable with the colder weather.When dealing with the elements it’s best to be safer than pull up limp 3 miles from your house and walk the rest of the way home.

The content of this post does not constitute and is not intended to be a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of a physician or other qualified health provider with any questions or concerns you may have about your health or a medical condition.

Posted on Leave a comment

Best Barefoot Running Shoes, you say?

What makes Xero Shoes the best barefoot running shoes?

We were invited to show our previously named Invisible Shoes running sandals (well, walking, hiking, working out, hanging out, too) on television. So we asked some of our customers who liked the idea of being on TV if they would submit a short “Why I like Invisible Shoes” video that we could use.

Kate sent in this video, and I think she sums it up pretty good at the end šŸ˜‰

Here’s to the all the 50+ white (or other colored) haired people who are cooler than their college aged cohorts when they’re in their “Invisible Shoes”. Cheers! šŸ˜‰

Posted on 4 Comments

Barefoot Running Sandals vs. Running Shoes

A barefoot running vs. running shoes “infographic”

I’m get all geeky over well-presented information, and the graphic about barefoot running and regular running shoes from XRayTechnicianSchoools.net is a pleasure.

Whenever someone says to me “Barefoot running can cause injuries” I remind them of the fact in 1/3 of the infographic: 90% (I heard 80%) of marathoners get injured each year.

When people ask me about wearing barefoot running shoes in the winter, I remind them of that big squiggly time line showing that for hundreds of thousands of years, we would walk and run barefoot, without shoes, in some pretty cold places (in other words, your body, given time, will acclimate).

And, I agree that being barefoot is not appropriate all the time… like when you want to get into a restaurant. Hence the value of our high-tech upgrade on the Tarahumara huarache-inspired shoes and sandals, where you still get a great barefoot feel, but can get into restaurants.

I also got a great flashback from the 1974 timeline: I vividly remember getting my first pair of Nike Waffle Trainers. What’s funny is that most people remember that it allowed you to land on your heel. I remember that it had such a large amount of “toe spring” (a curve up from the ball of your foot to your toes) that it kept me on my toes! (I was, and still am, a sprinter, so I don’t spend much time running on my heels).

AMAZING to see that barefoot running shoes are a $1.7 billion industry, in part because the market has grown MUCH faster than anyone imagined it would. But also because most of the barefoot running shoes are SO expensive. Minimalist shoes clearly doesn’t mean minimalist prices, it seems šŸ˜‰

And, of course, I agree about the best way to start barefoot running (there’s no rush to make the transition out of running shoes and over to barefoot)

Free Your Feet
Created by: X Ray Technician Schools

The content of this post does not constitute and is not intended to be a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of a physician or other qualified health provider with any questions or concerns you may have about your health or a medical condition.

Posted on Leave a comment

How Barefoot is Barefoot, Really?

Okay, Pop Quiz time:

Which of the following fictitious barefoot running shoes gives you more of a barefoot feel:

a.) ASICsĀ  Nuttin’-2C with a 10mm thick sole
b.) Brooks Zilch-City with a 1mm thick sole

If you answered B, you’re mistaken.

But if you answered A, you’re also wrong.

Yes, my apologies, but this was a trick question.

In the barefoot/minimalist footwear world, there are severalĀ  concepts buzzing around, ideas upon which runners make buying decisions, that are potentially red herrings. In other words, these concepts can be used to inform or mislead, depending on how they’re used and how much other information comes along for the ride.

And ā€œsole thicknessā€ is a biggie.

If you look at ads for various minimalist and barefoot footwear products, sole thickness is highlighted.Ā  Sometimes bragged about. Thinner soles, some believe, are inherently better than thicker. Unless you’re a trail runner, then slightly thicker is better. Confused yet?

You should be. Because, it’s not that simple.

Let’s go back to my trick question.. The reason neither answer is correct is that I didn’t tell you what the soles are made of.

If the 10mm sole was made of cotton candy, you may as well be running on the ground.

But if the 1mm sole was made stainless steel, or carbon nanotubes, you wouldn’t be able to tell if you were on the ground at all.

I’m exaggerating for effect — both comic and practical. But looking out in the market, you’ll see sole thickness used as a seeming shorthand for ā€œbarefootedness.ā€ In other words,Ā  ā€œthinnerā€ means closer to barefoot.

I recently had an XeroĀ Shoes customer call me and tell me about his particular brand of minimalist shoe and how it advertised a 3mm sole. He wanted to know whether I thought his shoe was ā€œmore barefootā€ than our 4mm Connect barefoot sandal.

ā€œGreat,ā€ I said, knowing the shoe in question. ā€œIt’s only 3mm thick. But is it flexible? Can you roll it into a tube?ā€

ā€œWell, no,ā€ he said, clearly trying. ā€œIt’s pretty rigid.ā€

ā€œAnd if you put on that shoe and you stepped on a nail, how similar wouldĀ  that feel to stepping on it barefoot? Wait!ā€ I added, hoping I wasn’t too late to avoid a lawsuit, ā€œDon’t actually step on a nail to check!ā€

I continued, ā€œIf you look inside that shoe, can you see the extra 2-3mm of insole padding they added to the 3mm outer sole?ā€

ā€œUh-huh.ā€

I could hear in his voice the first stages of someone starting to see through the fog of marketing hype.

Many shoe marketers suggest, and many minimalist shoe buyers believe, that sole thickness is equivalent to ā€œbarefoot feel.ā€ It’s not. It’s more complicated than that.

When it comes to minimalist shoes, I feel compelled to paraphrase a line than no man wants to hear from a woman, ā€œHoney, thickness isn’t everything.ā€

Posted on 13 Comments

The little lie of barefoot running

As the barefoot running boom continues to explode, it’s important that we debunk the mythology that’s sprung up and face some facts. And perhaps the most obvious fact is this:

If you run with anything between your skin and the ground, you are not barefoot runner.

Let me say that again. If you wear Vibram Fivefingers, New Balance Minimus, Merrell Trail Gloves, Altra Adams, Vivobarefoot shoes, Newtons, Inov8 shoes, even our Invisible Shoes huaraches running sandals, you are not a barefoot runner.

I don’t care if your previous shoes were padded stilts and your new shoes are a ā€œzero-dropā€ natural movement minimalist shoe, if you’ve got something on your feet you’re not barefoot running.

Barefoot running means that you run in bare feet. Period.

Now, don’t get me wrong, I’m not saying that if you’ve just spent $125 on your Vibram Bikilas you need to throw them away, or that if there’s a barefoot running Meetup you can’t be part of the cool clique. And I’m not saying everyone needs to be barefoot. And, clearly, I’m not saying “don’t buy XeroĀ Shoes” šŸ˜‰

But it’s important that we differentiate actual barefoot running from minimalist running.

Why?

Because more often than some would like to admit, barefoot running and minimalist running do not produce the same results.

The promise of barefoot running is that the sensations you get when your skin contacts the ground — often known as pain — teach you proper running form. That is, if you change your form to make the pain go away, you’ll have a more efficient, lighter, easier stride, and you’ll be able to run pain-free for life.

Anything that you put on your feet reduces the amount of sensation you feel and can interfere with the feedback loop that barefoot running gives which produces those benefits.

Again, I’m not saying that you don’t get feedback from minimalist shoes. You certainly get more than you do when you’ve got 2″ of padding in yourĀ  Nike I Can’t Feel The Grounds. As the developer of XeroĀ Shoes, I know hundreds of people who switched to our sandals, improved their runningĀ  form, eliminated life-long aches and pains, and now enjoy running ultra-marathons. As one of our early customers put it, “XeroĀ Shoes are just like being barefoot… if they covered the world in a thin layer of comfortable rubber.”

But, I’ve also met a LOT people who bought a pair of Vibrams or Merrells (or any other minimalist shoe), soon became injured, and now tell everyone they know that ā€œbarefoot runningā€ is dangerous… and they’ve never run barefoot!

I’ve been on a number of barefoot running panel discussions and, inevitably, there will be some number of doctors, physical therapists, podiatrists and other medical professionals who say, smugly, ā€œHey, stick with this barefoot running thing. All the people getting hurt by doing it are putting my kids through college!ā€

Before they can finish chuckling, I fire back:

Me: ā€œYou know, of course, that all you guys made the exact same joke 40 years ago when running shoes were invented, right? And you know that people who have no problems running barefoot — and ones who get cured of injuries by running barefoot — will not come to see you, right?ā€

Them: ā€œUhā€¦ā€

Then I pull out the bigger guns: ā€œAnd when a patient tells you they got hurt from barefoot running, did you ask if they were actually in bare feet? Did you check to see if they simply over-trained by doing too much, too soon? And, maybe most importantly, did you take a video of them running so you could analyze their form and see if they were simply using the same injury-producing mechanics they used when they wore shoes? Or did you see if they were trying to stay on their toes, putting extra strain on their calves and Achilles, because they have a mistaken ideas about proper barefoot form?ā€

Them: ā€œUhā€¦ā€

Barefoot running is more than switching to a minimalist shoe. And it’s more than simply removing your shoes. Don’t believe me? Go to a barefoot running event, find the people in their minimalist shoes, and see which ones are still landing on their heels, as if they’re still in motion controlled running shoes.

In fact, be on the lookout for runners who are actually barefoot doing the same thing! Some of us are either unable to feel those important form-changing sensations, or unable (without coaching) to actually make form changes in order to find a painless way of moving.

For an example of this, check out Pete Larson’s video of the recent NYC Barefoot Run. Most of the VFF wearers, and a handful of barefoot runners are still landing on their heels. (I was there and noticed the same thing, but I didn’t have the brains to video tape it… so, Thanks, Pete!)

Let’s wrap this up with a wish: If you’re one of those ā€œbarefootā€ runners who has never run barefoot, I can’t encourage you enough to try it. Don’t think there’s some transition you need to go through before you’re ā€œready.ā€ Ironically, the best advice I can give you is: Just Do It!

Get on a good clean hard surface (a bike path is great, streets work too) and go for a run. Listen to your feet, if they hurt, try to move in some different way so that they don’t. And if you can’t figure out how, then stop and try again another day. Don’t think you need to build up callouses; none of us who successfully run barefoot have any (they’re another sign that you’re doing something wrong). If you can find a coach or some training, get some guidance.

Report back here with what you discover.

The goal is not to be barefoot all the time. The goal is to be flexible. To be able to run comfortably, easily, and enjoyably under any circumstance. To know when barefoot is the best option and when something under your feet is called for. I wear my XeroĀ Shoes for all my walking, hiking, and getting into restaurants. I’m barefoot for a lot of my sprinting training. But, hey, I still wear running shoes, too… when I have to shovel a 2′ Colorado snowfall.

The content of this post does not constitute and is not intended to be a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of a physician or other qualified health provider with any questions or concerns you may have about your health or a medical condition.

Posted on 1 Comment

Jordan Flowers’ reviews Xero Shoes and…

Jordan Flowers just posted his review of Xero Shoes (formerly Invisible Shoes) and often mentions “other huaraches”, without mentioning names… but it’s kind of obvious who the comparison is to if you’ve been looking at huaraches.

I must say that I’m thrilled to see someone independently discovering what we’ve been saying for 2 years šŸ˜‰

Enjoy his review of Xero Shoes here.